Tuesday, July 20, 2010
Tuesday’s Rant: The Plus-size Selection at Target
Most Tuesdays I take the opportunity to rant about something I do not like about Target… because although I love ‘em to death, they ain’t perfect. Today’s rant was suggested by reader “SRB” who wrote in to ask me to rant about plus sizes – or the lack thereof – at Target. She wrote “I want to buy so many of the Merona dresses but they don't make most of them above a straight 18, and I'm a 18W/20W. There are some Merona plus-size pieces, but they tend to be made of jersey and very frumpy looking.”
First off, it’s a struggle to even FIND the plus-sized clothing in the store. They often don’t have the section marked, so you have to hunt ‘n peck for the larger sizes within the regular ones. Usually, I’ve found the plus-sized section tucked off to the side next to the maternity wear. Further complicating things, the maternity and plus-sized clearance racks are often mixed together into one big mess.
And on the sizing, SRB is right: in checking Target’s sizing chart, it doesn’t look like they go above a size 18, or XXL. To add to the confusion, a quick perusal of Target’s site seems to indicate that they’re on the “new” (or alternate plus-sizing scale, which is 1/2/3/4.
Regarding the style selection, here’s some options I can offer you:
• As I blogged about back in May, Target’s Pure Energy line is a junior-focused line that carries more “trendy” plus-sized pieces.
• For fans of the Converse One Star brand, Target is now making it available in plus-sizes.
• Buy online (vs. in store) for a wider section of plus-sized options. As an incentive, Target is offering 15% off plus-sized purchases on Target.com (and plus-size style mobile alerts) when you text “PLUS” to Target. Click here for complete details.
And for those who are wondering: yes, that is a “plus-sized” model – according to Target’s standards – that I grabbed from their web site.