Tuesday, May 21, 2013

Target tests streaming-video waters...

According to The WSJ MarketWatch, Target is testing a video streaming service that has Netflix-like attributes. The retailer has initially just rolled the service out to on a test-basis to employees, who can access it at www.targetticket.com/home/beta. Once there, they must input their Employee ID in to access the videos.

The Target website says the service - called Target Ticket Beta - has 15,000 new releases, classic movies and next-day TV. With this service, Target is not only taking on Netflix in the video streaming field, but also YouTube and Hulu. By entering the streaming space, Target also goes up against rival Walmart, which in 2010 bought the Vudu video streaming service.

4 comments:

Shelley said...

Im not sure how I feel about this. Their own retail website still has major issues. They dont have pictures for items, things the sell in stores show as out of stock... So they are on ebay, their website sucks, and now Movie streaming. Hopefully they havent bitten off more than they can chew.

S said...

I wish they would just have a functioning site for their products.

Target Addict said...

S: I hear you! I get so frustrated with their site sometimes.

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