Last month, Diet Pepsi announced
a new partnership with HGTV star Vern Yip to release limited-edition
7.5-ounce "mini-cans" of Diet Pepsi with a bold new look -- a stylish,
blue-and-grey print with an animated depiction of a peacock (shown here). The cans are part of the "Love Every Sip" campaign that stars Sofia Vergara in TV ads.
To
extend the partnership, Vern's peacock design is now gracing a coaster
set available exclusively at Target. The set of six coasters is available through June 8th as a "freebie" with the purchase of Diet Pepsi. You may recall that last summer Diet Pepsi had a similar promotion with straw sets designed by Jonathan Adler (which, IMHO, were way cuter than these coasters).
5 comments:
The peacock moves? How did they accomplish that?
Critifur: I think they took liberties with their description of the illustration style. By "animated" I think they really meant "cartoon".
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Was this only available regionally? I shop at Target regularly and I never saw this. I love DP and wouldn't miss out on something so cool.
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