Sunday, May 31, 2009
No Tar-jay for Canada… yet.
I am back from a wonderful week in Canada, and wanted to share with you all a bit of information I got from a shopkeeper in Montreal’s Old Town. The shop – Eternal Noel – doesn’t seem to have a web site, but I was able to find this great picture on Flickr (and yes, this store is as charming on the inside as it is from the outside). When I went to pay for my purchases, the shop’s owner commented on my Target RedCard, and he shared with me that unfortunately, Canada does not have any Target stores yet. Walmart, yes, but Tar-jay, no. He said that it is hard for American-based retailers to enter the Canadian market because everything – all the signage, pricing, advertising, etc. – needs to be in both French and English. He said that he’s heard that Tar-jay is making strides to try and enter the Canadian market, but that it will take time to coordinate all the bilingual efforts.