Target removes Lilly collab from homepage...

Target - probably in response to all the Lilly Pulitzer for Target backlash - has removed all the Lilly promotions from their homepage. There's been a lot of chatter in social media about why Target was keeping the Lilly collab front and center on their site when the line wasn't even shoppable anymore (as it all sold out yesterday in a matter of hours).

So instead, Target has decided to RE-introduce their 'Made to Matter' program... which they first introduced more than a year ago. Huh?? Well, I guess they had to put SOMETHING up there. As a reminder, 'Made to Matter' is "a first-of-its-kind partnership with leading natural, organic and sustainable brands. The Made to Matter collection features over 120 new and exclusive products from this crew of trusted companies, taking the guesswork out of buying better-for-you products. Hand-picked by Target, the line makes it easy to find products made with simple, recognizable ingredients that you can feel good about bringing home without sacrificing on price or performance."