Monday, November 19, 2012

Is Jemma Kidd leaving Target?

Jemma Kidd's beauty brand JK Jemma Kidd seems to be disapparing from Target's shelves, which leads me to believe that the Bullseye is phasing it out.  I snapped this pic of what's left of the collection at the Redwood City, CA store on clearance; the official JK section in the beauty department is already gone.  And like Nouveau Cheap, I saw an entire JK endcap on clearance at another local store.  Jemma Kidd's line has been at Target since 2008, and there still seems to be a few items available (still at full price) on Target.com.  I wonder if the partnership has simply run its course - ?  Whatever the reason, better buy up your favorite items now before they're gone for good.

6 comments:

NSHD said...

I was just at the Emeryville Target and her line was still full price!
:(

charcoal and lime said...

It is actually the whole brand. The high end and the Target line are going out.

Elizabeth said...

That is too bad, since I LOVE the brow pencil. It has the coolest sharpener, tweeters, and best shade of brown. It also was a more chalk/powder like pencil and not waxy like most. Of course, I jumped on the band wagon too late and now it is all gone. It is on clearance at our store too. :(

Target Addict said...

Charcoal and Lime: you seem to be right. I just found this article from The Daily Mail stating her business empire has gone bankrupt :-(

http://www.dailymail.co.uk/news/article-2213207/RICHARD-KAY-Jemma-Kidds-make-empire-goes-administration.html

Sara said...

I appreciate the variety in makeup price points that Target offers but I never buy any of the high priced stuff till it hits the clearance endcap. Wonder if this will get replaced with another pricey line? Personally I'd love to see an expansion of their Boots line.

charcoal and lime said...

More BOOTS!!! Absolutely Sara! Although boots US distribution was bought by Walgreens so maybe they will start carrying a large line of the Boots products.