previewed a few of the items on Good Morning America, and GMA is also running a contest to win one of six of the items on their website. Plus, A Bullseye View has posted the entire lookbook of all 50+ items in the collection, which you can view here.
I'll be honest: I flipped thru the entire lookbook just now and was underwhelmed. This will not be a collection I will camp out for, nor wait up past midnight to go on sale online. My faves so far? Probably the Robert Rodriguez and Lela Rose offerings. I also like the dessert plates from Tory Burch (shown here) but as I told a close friend over the phone earlier today (after seeing them on the GMA show) I need another set of plates like I need a hole in the head. I'm sure this collection will sell much better than Target's recent installment of The Shops concept, especially seeing that it falls during the holiday season. But I for one will "pass" on this one.