Thanks to The Recessionista’s post yesterday, I found out that Target and Neiman Marcus have released a video (posted here on YouTube) hyping their upcoming Christmas collab. “Hype” is indeed the right word, because as The Recessionista points out, this video is really just an opportunity for the two retailers to slap each other on the back and claim how “amazing” this collab is going to be withoug offering any concrete details about it.
However, after re-watching the clip several times, I wonder if there are clues contained in there about what the designer offerings might be? If you look closely, you’ll spy a blush tweed blazer by Lela Rose, a pink boucle coat by Alice & Olivia, a black evening dress by Marchesa, a blue floral print blouse by Tracey Reese, jeweled purses by Judith Leiber and faux fur jackets by Skaist Taylor. Of course, these may just be items from the designer’s regular collections…. or perhaps not. If you recall, back in October of last year (well in advance of February’s Jason Wu debut) Target released a teaser video with a glimpse at the upcoming Wu line accompanying commentary from the designer himself. This new collab video is similar – with lots of comments from the various designers – so perhaps the merchandise we see here is reflective of what we’ll see in stores in December.
4 comments:
There are just too many of these "collaborations" now...between this, the 2nd series of the "The Shops", Jason Wu at Nordies, Narciso Rodriguez for Kohls...it's collab overload!
I just hope it isn't a Missonni repeat!
I was nuts about missoni and bought all I could get but in reality it was target goods with a huge hype ! This I would check out on sale three months after its debut . If not available anymore I don't mind I'll save the money better ��
I agree but everyone is hooked .it also introduces their label to a new audience. Many people never heard of missoni until targets collab it really got their name out there
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