Saturday, October 18, 2014

Target announces new collab with Orla Kiely

Attention Orla Kiely fans! Target has announced a new collab with the beloved designer. This time around, Orla and Target are teaming up on yoga and gym accessories. The capsule collection includes mats, yoga blocks, water towels and headbands prices from $12.99 - $39.99.

Inspired by her own exercise routine, the designer’s first foray into fitness embraces a palette of red, pea green and charcoal. “I love color and their tonalities anchored by a strong neutral,” said Orla. “To me, the shots of red and green convey power and my signature four-petal flower print is perfect for yoga and the renewing effect it has on the mind and spirit.”

This latest collection will also include a small array of luggage and travel accessories, perfect for those traveling this holiday season or for stocking stuffers. The  Orla Kiely for Target  collection debuts in stores and online on October 19th.

9 comments:

januarysix said...

Orla and the Liberty of London were the only collabs I really liked. Oh and Jason Wu as well.

Barbara said...

I'll be shopping for some Orla stuff. Love all her designs. Also, my home is full of the Liberty of London things. My favorite of all their collabs.

CT64 said...

Nothing in stores or online yet. Wonder what happened to the launch.

Annonymous said...

I went to our Super Target on launch day and no one had ANY IDEA of what I was talking about...They did eventually find the yoga bag in the stockroom and I purchased it but think its going back; its small, canvas and overpriced I think. Still nothing on line...

Kelly D said...

It looks like the launch date changed to 10/26...

http://www.abullseyeview.com/2014/10/orla-kiely-for-target-yoga-accessories/

Annonymous said...

Does anyone know what the travel accessories are? As I said earlier in separate post that the yoga bag too small for me.....was hoping for a larger bag....is everything connected to a "workout theme"?

Music said...

I have tiny bits of Orla Kiely all over the place - from a purse to a melamine bowl, tins from Container Store, Target makeup bag, bathmat (on sale on Overstock). I'm a crazy person.

So I have been stalking Target and returning empty-handed. Glad this blog keeps me updated- so I can check it out tomorrow!

Sydney Gray said...

I work at a Target in Fredericksburg, Va on the planogram team. So far we have set the luggage portion of the new Orla Kiely launch but the product has yet to come in from our Distribution Center. I have not seen the yoga items set yet but I am sure they are coming. The aisle is really light and I have received the new backer paper and signs for a new set specifically for Orla Kiely. Hope this helps :)

Music said...

FYI - I've had a hard time tracking some of this stuff down since 10/26. I even had an "online for store pickup" canceled - only to find that there was then no way to reorder the item for shipping. I managed to get some smaller yoga items shipped and finally got one of the luggage pieces in store yesterday. Perhaps there was a problem with getting stock for the published launch date, but it always makes me paranoid (ugh, Target launch). The collection is a tad pricier for sure, but it is really cute if you like Orla Kiely. I truly appreciate the fact that she uses the same patterns on her Target line as she does on her high-end stuff. The quality is nice and the colors are fun. The glass water bottle is particularly pretty.