Monday, March 11, 2013

Target's Next Collab: FEED

According to, The Bullseye's next "designer" collab will have a philanthropic slant. Target is partnering with accessories brand FEED Projects, with a new line to launch this Summer. More than 50 Americana-themed items—spanning home goods, sporting goods, stationery, apparel, and accessories—will be available at Target stores and starting June 30th. Prices will range from $3 to $400, and sales will benefit Feeding America, a not-for-profit organization focused on hunger relief in the US.

Shown here is FEED founder Lauren Bush Lauren with the FEED Function Bag from her current (non-Target) line. I just got back from a trip to Chicago, where I saw at least half a dozen travelers at the airport carrying the iconic FEED totes as carry-on bags, so I'm sure any bags from this Target collab will be one of the more popular items.

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