Last weekend while at Target I decided I had better pick up my holiday cards and start mailing them out, because by Thanksgiving I had already received a couple in the mail from friends. The thing was, I couldn't find them at first. I thought I was going crazy, and thought perhaps this year they had moved them to the greeting card & stationery section. I must have walked around the seasonal section of the store three times before I finally found them, in the very back corner, tucked in between the Hanukkah supplies and the Christmas lights.
I snapped this picture to show you because in past years Target's holiday card section used to be at least 2-3 times larger than this. Keep in mind that this picture makes the section look grander than it is, since the four main shelves in the middle section aren't boxed cards but "individual" greeting cards. Needless to say, I found the selection to be severely limited, and considered going elsewhere, but I ended up settling on one of their "green" (recycled paper stock) designs as I really wanted to start getting my cards out as soon as possible. When I got home and complained to my husband about the poor selection, he laughed at me and said "What do you expect? No one sends cards anymore; that's why the postal service is losing billions of dollars.Target must feel that their floor space is better filled with items that will be sure to sell vs. holiday cards."
He does have a point: fewer of my friends bother to send cards now, and I remember that the day after Christmas, Target would always have a ton of leftover cards on clearance. What do you think, readers? Are sending holiday cards a thing of the past, or do you still regularly send them (and like receiving them)?