One of the projects was dubbed the “Store of the Future” and consisted of a team building out a prototype for a small-format Target store that would be part showroom and part warehouse, complete with robots picking items behind the scenes to have ready for customers as they checked out.
The store was also expected to more closely integrate Target’s e-commerce offerings and include space for more experiential activities like classes and meet-ups.The Store of the Future was likely to open this year, so the decision to ax it completely blindsided leaders working on the project, according to two sources. Target CEO Brian Cornell was said to be excited about the initiative, making the shutdown even more shocking, these people said.
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Wow!
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