Some people are addicted to love.
Others are addicted to drugs.
I'm addicted to Target. Seriously....
Saturday, August 5, 2017
Target's new brand is just like it's old brand...
This morning I had to make a VERY short Target run to buy some household essentials, and as I was walking past the Women's Department, guess what I saw? A whole rack of Target's new brand A New Day, which wasn't supposed to hit stores until later this month. And guess what? It looks JUST like Merona. I know it's hard to tell from this crappy pic I snapped, but literally, it's as if Merona simply got a facelift (and a new garment tag). Slim chino pants? Check. Tunic-length button-down shirts in plaids and clip dot patterns? Check. Boxy cuffed-sleeve tees? Check. It's all there, and the price points seem the same as Merona as well.
So color me confused, readers. I thought the point of cancelling Merona and replacing it with A New Day was to offer customers something new and different, but none of what I saw today demonstrated that.