Target can't seem to decide on its stance on gay marriage. A couple of years ago the retailer donated money to a group that was backing an anti-gay-marriage candidate. That angered some people, so to help make ammends it released a series of gay pride t-shirts to raise money to help repeal the gay marriage ban. But soon afterwards, the company seemed to switch positions again, refusing to sell Frank Ocean's new album after he came out of the closet (though Target execs insisted his sexual preference didn’t come into play).
Now the Bullseye has flip-flopped yet again by releasing this ad showing two grooms embracing along with the words, "Build a Target wedding gift registry as unique as the two of you." Confused? So am I. Target just needs to pick a side and stick with it.