Sale Alert: Orla Kiely for Target Yoga Accessories

Attention Orla Kiely fans! The other day at my local Target store I noticed the Orla Kiely for Target yoga accessories on clearance for 30% off. Oddly enough, for some reason the discount didn't apply to the water bottles - only the yoga mats, blocks, and other fitness accessories. This sale also doesn't extend online to Target.com.

The Look for Less: Mossimo vs. J Crew

This lookalike find was brought to my attention by faithful reader Cotton Candy. Here we have two cute flat crushed-glitter sandals, which would be the perfect complement for a wide array of Spring/Summer outfits. The ones shown on top - by J Crew - were so popular, in fact, that they've already sold out at $98. But you can get the look for less - plus save a lot of dough - with the ones shown on bottom by Mossimo at Target for just $19.99 (on sale this week for $15.99).

Target Launches Lilly App & Pop-Up Shop in NYC

Racked reports that Target has developed a special app for the Lilly Pulitzer for Target collab. It's not shoppable, but rather serves to further immerse shoppers in the "Lilly Pulitzer experience" in anticipation of the collaboration launch.

"We invite viewers into a fun-filled party that starts on television and extends into a digital experience where parallax views allow the guests to explore the party from their vantage point and connect them directly with the Lilly product in each room," said Todd Waterbury, a Target executive in charge of the campaign.

It looks to be live now on Target.com, accessible on desktops and mobile. App users can scroll around a Lilly Pulitzer-themed party, clicking on Target bullseyes as they appear on the collection's clothing and accessories to check the price of each item.

Also: New Yorkers will get early access to the Lilly line when Bryant Park is turned into a full-on "Lilly Resort" on Thursday, April 16th (3 days in advance of the official debut of the collection in stores and online). From 8am to 6pm, the entire collection will be available for purchase, and shoppers can indulge in fun little extras like ping pong, a juice bar, and a manicure station stocked with Essie polishes. Racked recommends getting there early if you're looking to shop, as the shopping portion of the pop-up event will only being open while supplies last.

Introducing the "Fanny Basket"

In case you missed the article making the rounds via BuzzFeed yesterday, click here to get the lowdown on Target's latest invention: the Fanny Basket. And yes, since yesterday was April 1, this was an elaborate April Fool's joke ;-)

New at Target: Scandale's "Dream" Collection

Halle Berry's lingerie line Scandale - which first hit Target stores last Fall - has a new "Dream" collection out for Spring. You may have seen her promoting it yesterday on The Ellen Show. While I find Scandale pretty, I don't find it practical - at least not for everyday. This is more "special occasion" lingerie IMO. What about you, readers? Have you checked out Scandale, and if so, are you a fan?

What's the deal with Converse One Star?

A few of you have emailed me asking "what's the deal with Converse One Star?" and unfortunately I don't know the answer. It has virtually disappeared from store shelves at Target, and over on Target.com the only items left are a couple of women's tops and a smattering of men's and children's shoes. I've tried to search for information about this online, with no luck so far. It makes me wonder whether Target isn't planning to carry this brand anymore, which would be a shame.

The Lilly Pulitzer for Target Look Book

With less than a month until launch, Target has finally posted the Lilly Pulitzer for Target look book. Incorporating 15 vibrant patterns and spanning clothing, housewares, shoes, bags and patio accessories, this collection has a little something for everyone.

Ranging from $2 to $250, the collection will be available in stores and online on April 19. As Lilly once said, “Anything is possible with sunshine and a little pink.” You can view the entire look book here on A Bullseye View.